This month, we decided to skip the models and celebrate our inspiring customers. We asked all of you to tell us your stories, and we received hundreds of applications. Ultimately, we selected seven women to participate.
“I’ve always tried to shop sustainably, from making my own clothes as a teenager to painstakingly studying apparel companies until I finally found Amour Vert, a perfect fit from the purposeful mission to the timeless feminine style.”
JESSICA IS A MOTHER, PROFESSOR AND NOVELIST. SHE LEADS AN ACADEMIC INITIATIVE AT NC STATE UNIVERSITY STUDYING SUSTAINABLE BUSINESS AND TEACHES SOCIAL INNOVATION AND ENVIRONMENTAL SUSTAINABILITY.
Jessica is Wearing
NATALIE IS AN ILLUSTRATOR AND PROGRAM MANAGER AT A GLOBAL SILICON VALLEY TECH COMPANY. SHE’S PASSIONATE ABOUT SUPPORTING WILDLIFE CONSERVATION, CLIMATE CHANGE INITIATIVES, AND CELEBRATING DIVERSITY.
Why Amour Vert?
I love Amour Vert pieces because they’re so versatile. I can wear the same piece to work that I can also dress up for a special occasion. The fabric is so soft and so comfortable. I feel like myself in Amour Vert.
How do you make sustainable choices?
I’m always working to instill a sense of sustainable living in my children. I think buying less is really important because that sustains the environment overtime, so I focus on quality. In terms of clothing, I believe style is timeless, and environmental responsibility is very important to me, so I choose to shop with companies that respect the earth.
“To me, sustainability means respect, responsibility and preservation of our environment, local communities and traditions. It’s our responsibility to care for our environment not only for the future of our families but for generations to come.”
Natalie is Wearing
“Everything from what we buy at the grocery store, to what we feed ourselves, to what we put on our bodies revolves around the questions: ‘what impact does this have on the Earth and our bodies, and does this bring us joy?’”
LAUREN IS A FREELANCE CREATIVE DIRECTOR FROM NEW ORLEANS AND MOTHER OF THREE. SHE AND HER FAMILY TRY TO LIVE A ZERO-WASTE LIFESTYLE, AND SHE OFTEN LEADS HER KIDS IN CRAFTING THEIR OWN TOYS AND GOODS.
Lauren is Wearing:
“I love Amour Vert both because of its sustainable environmental practices, and because it ensures fair labor practices in its supply chain.”
MINOUCHE IS THE WOMEN’S POLICY DIRECTOR AT CITY OF SAN FRANCISCO, WHERE SHE WORKS ON IMPROVING THE CITY’S RESPONSE TO DOMESTIC VIOLENCE AND HUMAN TRAFFICKING.
Minouche is Wearing:
HOLLY IS A LOS ANGELES BASED PUBLIC HEALTH SCIENTIST WORKING TO CHANGE THE BEAUTY INDUSTRY. HER PASSION IS HELPING OTHERS MAKE INFORMED CHOICES ABOUT THEIR HEALTH THROUGH EDUCATION ON INGREDIENTS IN SKINCARE AND COSMETICS.
How do you pick out clothing?
I’ve recently been inspired by the minimalist movement. When it comes to fashion and style, I believe in quality over quantity. As a consumer, I care about the story behind a garment and believe you need to be informed.
Why Amour Vert?
I’m obsessed with ingredients and the stories behind them, and I think that’s what led me into skincare, but it also translates into clothing.
"Your skin is your largest organ, and what you put on it or next to it is very important. I love that Amour Vert feels soft and luxurious against my skin, and there are no chemicals in it that are harmful to me."
Holly is Wearing:
"I have never felt anything as soft as an Amour Vert tee shirt."
CHRISTINE WORKS IN MARKETING AT A SAN FRANCISCO STARTUP INNOVATING IN THE MANUFACTURING SPACE. SHE VALUES COMPANIES THAT ARE BOTH TRANSPARENT IN HOW THEY MANUFACTURE THEIR GOODS AND ARE COMMITTED TO SUSTAINABLE METHODS.
Christine is Wearing:
“Having children made me much more aware of both the importance of sustainability but also my own shopping habits. Now, I’d much rather own less but love all the pieces I have. My kids love snuggling up against the soft fabric!”
CAROLINE IS A SAN FRANCISCO BASED WOMEN’S HORMONAL HEALTH AND LIFE COACH FOCUSING ON MOMS. SHE’S PASSIONATE ABOUT HELPING WOMEN FEEL BALANCED AND CONFIDENT, ESPECIALLY AFTER THEY’VE HAD A BABY.