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While some players develop gambling strategies and select high RTP games, others rely on amulets and elements like lucky colors. Globally, not only players but also casinos apply different color combinations in their gambling environments. Let’s analyze the most popular choices and how celebrities gamble, using their “lucky” colors.

The Power of Red: From Ancient Philosophy to Macau’s Baccarat Tables

Red is usually associated with adrenaline, love, and aggression in Western psychology. However, the gambling world uses this color differently. The gambling meccas of the East, particularly Macau, use red in interior game design as it symbolizes prosperity and energy flow.

Chinese culture also associates red with the power that can scare off evil spirits and attract wealth. So, when casino croupiers put on red silk shirts, dresses, or belts, players feel “protected” against bad luck and make riskier bets. In addition, players wear red underwear when heading to games.

Online games also use red in their iGaming designs. So, when gamblers analyze the Pokertube’s list of highest payout casinos, they often prefer websites with a luxurious design and luck-related colors.

Fashion Designers Follow the “Trend”

The Chinese celebrate New Year in February, and brands like Gucci, Louis Vuitton, and Cartier release their “red collections” at this time. Usually, their clothes also include a golden color. This is not a random decision. They create a high-roller style for those who seek VIP game rooms to test their luck in the new year. As has been said before, such VIP rooms also involve “lucky color” decor to create the desired “secure-betting” influence on bettors.

Celebrity “Luck”: The Wardrobe of the High Roller

While different cultures have their “lucky color codes”, celebrities follow their superstitions. They don’t want to copy others as they are idols with millions of subscribers and followers. So, these are some celebrities and their color preferences that help them attract luck.

• Tiger Woods and the “Victory Red”. A professional golfer is also a high-stakes player in Las Vegas. His mother once told him that “red” is the color of power. He puts on his tournament-winning color shirt on the field to create a “predatory” image or chooses red tables in games to test his luck.
• Ben Affleck’s Strategic Neutrals. Instead of choosing red, the famous actor wears charcoal and dark navy to create an image of a highly intellectual and self-assured blackjack player. Classic black suits are always associated with professionalism and serious intentions. So, the choice of dark colors is the psychological secret weapon of Affleck.
• Jennifer Tilly’s Red Carpet Luck. The Oscar-nominated actress and World Series of Poker (WSOP) bracelet winner often uses vibrant reds and low-cut silhouettes. Even though some might consider it a mere fashion choice, the actress believes in the power of these items. She uses low-cut outfits, a red color, and her outstanding playing skills to distract her opponents and not to let them focus on the game strategy. This psychological effect is usually called “perceptual salience.”

So, even celebrities “craft” their luck, using specific colors to provide the required impression and attract luck to their betting decisions.

The “Table Vibe”: Color as a Tactical Tool

A great number of casinos use green tables for roulette, poker, and other online games. The secret is in the color impact. Green is a soothing color that helps players relax and gamble longer. So, when players enter the halls, wearing their lucky-color outfits, they definitely create the desired psychological effect.

In addition to red and gold, other luck-related colors are purple and yellow. Yellow, just like gold, is believed to attract wealth, while purple symbolizes status and power in some cultures.

Marketing to the Superstitious

A lot of people start feeling better and more self-confident in expensive clothing of lucky colors. However, the fashion industry hasn’t missed a beat and created a unique niche of luxury items for high-rollers. For example, Jacob & Co. has created “Casino” watches with roulette-designed dials. They usually include green malachite or red rubies to harmonize the “lucky” image of casino players.